Online Job search. How I should Improve.

based on your search for a job online, what skills do you need or        need to enhance? 

I searched “junior copywriter” for my online job search on Indeed. While browsing the results, I found several things that I think i could work on. Firstly, I need to work on my grammar. I think that compared to most others, my grammar is good. But to be a copywriter it needs to be near perfect. In addition to that, found that proof reading is also a critical area that I need to work on. I cant tell you how many times I have looked at a paper and thought it was fine, only to lose a letter grade because of proof reading mistakes. A lot of people, looking to hire copywriters also want them to be somewhat proficient in search engine optimization or SEO. This is an area I have a basic familiarity in, but could definitely use work in. And finally, I need to limit my portfolio. As of now, I have about 25 pieces of work. I need to get that number down to at 12, otherwise your best work can be drowned out by your more mediocre.

Final

Jimbo Wales

1. Jimbo Wales was born in Huntsville Alabama on August 7th 1966. He is an internet entrepreneur who founded the open content encyclopedia, Wikipedia in 2001. Wikipedia is currently the worlds largest encyclopedia. In addition to his work with wikipedia, Wales also founded a for profit site called wikia. He also has served as  an advisor to both governments and universities. Jimbo Wales also keeps a blog in his spare time called: http://jimmywales.com.                                                         (source used http://www.biography.com/people/jimmy-wales-39135)

2

Jimbo in color

 

Jimmy Wales is critical to digital literacy. He is what is known as an information socialist. And information socialist is someone who believes that information should be available for all. His organization, Wikipedia has revolutionized the way information is acquired and processed. Wikipedia is a non-profit digital encyclopedia which provides universal access to knowledge for all people. Most importantly, it’s free. The site is funded primarily by donations. His site, Wikipedia, goes along with the idea that all should be able to have access to knowledge and benefit from our growing interconnected world. The Internet is the factor that makes all this knowledge available on every Wi-Fi connected corner of the globe. (http://wikimediafoundation.org/wiki/FAQ/en)

Jimmy Wales is very similar to another digital pioneer, Brewster Khale. Brewster Khale like Wales, is an information Socialist. He is also called a digital librarian. Brewster believes in universal access to knowledge. He founded a site called Alexa, which provides web traffic information. He also founded the “internet Archive”. The Internet Archive provides archives of World Wide Web documents which are universally accessible. So far the site contains more than 85 billion web pages. Wales and Khale are both similar in their pursuit of universal Access to knowledge. (http://internethalloffame.org/inductees/brewster-kahle-0)

Throughout these last two paragraphs I have discussed the concept of Universal Access to Knowledge. But what does that concept mean? It is simply defined form Brewster Khales archive, as “Advances in computing and communications means that we can cost effectively store every book, sound, recording, movie, software, and public web page ever created, and provide access to these collections via the internet to students and adults all over the world”. ( https://archive.org/details/SDForumBK) Jimmy Wales’s Wikipedia site and Brewster Khales work both are great examples of this idea that all should have access to knowledge.

Jimbo Wales

 

Jimbo is also a decent public speaker and has given TED talks. See th below link for his talk:

https://embed-ssl.ted.com/talks/jimmy_wales_on_the_birth_of_wikipedia.html

People notes in chronological order

 

Samuel pepys

-wrote first blog 17^th century

 

Mary Shelly

– Frankenstein

– Book is precursor tot he world in which we live’

 

Thomas Edison

• Electricity

 

George Orwell

-1984

– published in 1947

– Society could be controlled by information dominance

– gov controlled media

– Wall “e” was base don brave new world.

Aldous Huxley

– Brave New World

 

HG wells

predicted the internet

– writer

-World Brain

Predicted the internet

 

 

Vanderbar Bush

-1945

Share all the knowledge

Mmex

 

 

-Stanley Kubrick

Film maker, 2001: a space odyssey

 

 

Marshall McLuhen

– The medium is the message

technological determinism (i does not matter whats on your smart phone, its that you are using it.)

 

 

Richard Saul Warman

– Organzing information.

– millennial have too much information

– Latsch (Location, alphabet, time hierarchy)

– Information anxiety and information anxiety

 

 

Edward Tuftee

• visual display of quantitative information.

 

 

 

-Steve Jobs

-WYSYWYG

-apple

-psychological marketing, Iphone, imac.

– Macintosh 1984

 

 

Tim Berners lee

– Created HTML

– 1993

Recent Developments

Marcus Andreesen and Eric Binna

Gave us the MOSAIC web browser 1993 or 1994.

Jeff Bezos:

Owner of amazon, an owns the washington post.

Amazon founded in 1994.

1. Amazon is an internet phenomenon

Internet is a media channel because its a place where content is distributed and people communicate.

Arianna Huffington

– the huffington post

–Sergei Brin and Larry Page Google

– Google.com Search engine

-commercial search engine

worlds biggest ad server

 

 

-Jimmy Wales

-wikipedia

– February 2001

Mark Zukerberg

-Facebook

-Founded Feb 4, 2004

social media

Christian Rudder

-ok cupid

-social media

-March 5 2004

class notes 12/8

-Jimmy Wales

-wikipedia

– February 2001

Mark Zukerberg

-Facebook

-Founded Feb 4, 2004

social media

Christian Rudder

-ok cupid

-social media

-March 5 2004

Samuel pepys

-wrote first blog

Hans Rosling

– proponent of technology

Richard Saul Warman

– Organzing information.

– millennial have too much information

– Latsch (Location, alphabet, time hierarchy)

– Information anxiety and information anxiety

Marshall McLuhen

– The medium is the message

technological determinism (i does not matter whats on your smart phone, its that you are using it.)

-Steve Jobs

-WYSYWYG

-apple

-psychological marketing, Iphone, imac.

– Macintosh 1984

John Perry Barlow

–Mary Shelly

– Frankenstein

– Book is precursor tot he world in which we live’

Annais min

-Stanley Kubrick

Film maker, 2001: a space oddi

Phil K Dick

– Novelist

– Many books made into movies

–Vanderbar Bush

-1945

Share all the knowledge

mmex

HG wells

predicted the internet

– writer

-World Brain

Predicted the internet

John Perry Barlow

– information wants to be free

– Against making info free

George Orwell

-1984

– published in 1947

– Society could be controlled by information dominance

– gov controlled media

– Wall “e” was base don brave new world.

Aldous Huxley

– Brave New World

– people would voluntarily submit to be entertained

–Sergei Brin and Larry Page Google

– Google.com Search engine

-commercial search engine

worlds biggest ad server

Arianna Huffington

– the huffington post

Edward Tuftee

– visual display of quantitative information.

-Tim Berners lee

– Created HTML

– 1993

Recent Developments

Marcus Andreesen and Eric Binna

Gave us the MOSAIC web browser 1993 or 1994.

Jeff Bezos:

Owner of amazon, an owns the washington post.

Amazon founded in 1994.

1. Amazon is an internet phenomenon

Internet is a media channel because its a place where content is distributed and people communicate.

Thomas Edison

– electricity

Final:

Discuss a concept.

Pick a topic you dont think anyone else will choose.

Organize notes

notes 12/3/14

First thing we covered was analaytics:

1.Google Analytics and StatCounter

site analytics tells you who is viewing your website and what pages  they are going to.

WordPress has its own analytic

2. We went to Alexa.com and Archive.org.

Alexa.com is a website which measures websites. You can find out how popular a site is.

Archive is a backup of the internet.

You use a function of archive called the wayback machine.

– lets you visit sites back to 1996.

3. We then looked at comparative platforms:We looked at Websites, blogs, social media and search engines. These all have different functions.

Websites-marketing

Blogs-personal e diaries.

Social media

search engines like Google and yahoo- provide access to the internet

We have not covered email marketing: constant contact and mail chimp.

Constant contact allows you to send out emails to targeted audiences that you have in a database. In addition you can construct news letters that will be embedded in an email

Content management system- wordpress. Its a template driven by a database. Twitter, facebook, tumblr, pintrest. CMM.

acronym are also called initialism

drupal and Joomla- propitiatary content management system.

Digital Literacy

http://www.digitalliteracy.gov/

Dreamweaver: HTML website maker

closely related are .mobi for e books.

Ebooks on your ipad are just websites.

Ebay

Google

Google is invloved in other things beside being a search engine.

Html

Hyper text markup Language

Html when you want to look at the actual codes in worpress, you just press the text tab in the upper right hand corner.

hexadecimal –  Base 16, which is how the colors of the internet are determined. Color system. 0-9 A-f. its RRGGBB.

ICANN-international corporation for  assigned names and numbers. The manage all the domains on the internet. Their job is to manage top level domains. TLD. .org, .edu, .ml

Network solutions: Who if. helps you figure out whether or not domain names are available. You find out who owns a domain.

Intellectual property:invention,music, written work. Inventions are covered under patent. Also trademarks. Copyright, patent , trademark.

http://www.copyright.gov/

wipo.org

– Reference sources : OED, Oxford English Database, Urban Dictionary, Roget’s thesaurus (synonym dictionary) . Wikipieda is the most valuable reference source on the internet.

Wikipedia is a CMS. Has its own code. requires you learn a different version of HTML.

Photoshop: manages images and text. We discussed internet formats for Photoshop files. .jp, .gif. png.

.png files are scalable. They can be made bigger without loss of quality.

– The tradeoff is that its a large file.

– vector driven.

– Photoshop .psd are layered. It is a working file in Photoshop.

-you cannot put this on the internet.

SEC.gov

we created surveys in survey monkey

Word Count analysis

You are able to learn a lot about your writing.

 

 

 

 

 

 

12-1-2014 notes

-Monday the 8th is a review day.

-Pando.com- follows companies and news in digital media.

– Professional currency means you know whats going on in your field. Pando and wired are a good site for this.

-SurveyMonkey- product of post focus group world

– Surveys have superseded focus groups

-Reasons Online surveys have superseded focus groups:

1.easy

2.Quick

3. logistics

4.metrics

5.cheaper

Advantages:

Plus of a focus group is you actually see the emotions of peoples initial reaction.

Requires to be present at a certain time.

Being anonymous can be an advantage

– Get Started )

– New Survey

– We have several demographic parameters

Rating something is how important it is, Ranking its is comparing it with something else.

Most questions are essay, rating, ranking or multiple choice.

essay is not easy to measure, the above are.

Surveys are quantitative

Focus groups are qualitive, so are essays.

– Get essays done.

 

 

Hans Popwerpoint

hans-rosling

Notes 11/12/2013

-2001: a space odyssey

-http://bits.blogs.nytimes.com/2014/11/12/with-amazons-echo-you-are-never-alone/?_r=0 “new York times article”

– Promotional video for the echo.

– Wall-e “technology is making us lazy’

-Amazon Echo:

– Some viewers were appalled at the dystopian world of the echo”.

– Jonathan sherman presser- the internet of things. he wrote a LinkedIn article criticizing the amazon echo.

-These gadgets require energy.

– With amazon.

– This product is about consumption.

– We associate talking with relationship.

– Taylor swift took her album of spotify.

-POWER POINT

– keep type consistent and simple in PP

-San Seriff font

– Don’t change background

– Powerpoint does not like vertical images.

– Seriff fonts are classical

– Sans seriff more modern

– HW- convert PP to PDF.

– Straight up and down is roman, italic is slanted

 

 

 

Hans Rosling Power Point

Hans rosling

Notes 11/10/2014

-http://www.cnet.com/news/facebookers-beware-that-silly-update-can-cost-you-a-job/

– Facebook and other social media are becoming much more complicated. Especially in the transition from school to real world.

-http://www.nytimes.com/2014/11/09/technology/on-linkedin-a-reference-list-you-didnt-write.html?_r=0

– Reference search.

– Social media: diaspora.  Friend only social network.

– Th big bang of social networking

-References are very important .

– Scrip Kitty- a hacker who copied a what another hacker did.

– What does Powerpoint work for?

– powerpoint is good for pictures.

-Powerpoint point is horizontal

– Powerpoint is good for horizontal photos. This Bird is a resplendent quetzal.

-POWERPOINT IS USEFUL FOR THE FOLLOWING:

1. images

2. Trend graphics

3. Simple questions

4. presentation of names and hard to spell words.

Potential PowerPoints Downsides:

1. Competing with speaker

2. shorthand only understandable to the speaker

3. Non-communication

4.TMI

5. Literally on readable

6. Inappropriate content- content that is unimportant.

Why use powerpoint?

1. To show items above

2. As a reminder to the speaker about content.

3. or not

 

Formal principles:

1. Avoid using it unless completely necessary

2. put logo on first slide only, at bottom.

3. Use Full sentences

4. Place key content at the top of the slide.

5. Note that PowerPoint slides are 96 dpi, 7.5 by 10′

6.  Save PPT file at PDF.

 

-Microsoft made their dpi 96, every screen is 72.

-Now powepoint adjust to the size it needs to be.

 

Assignment:

1- do a brief PowerPoint presentation on one of the people we talked about in class.

2. use the principles we discussed.

3.include slides on: title, brief biography, picture, quote, anything else you want.

 

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